Category / SEO

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  • Contextual Intent

    What is Contextual Intent in relation to SEO?

    Preamble The pace of digital marketing and in particular SEO is quite incredible, so coining a phase within the industry before anyone else does take some serious industry understanding. As such, a cutting-edge buzz-word like “Contextual Intent” needs to have a full explanation. In today’s insight, we are going to uncover the reason why digital…

  • How do we make sure your content is localised for international SEO?

    Search has changed dramatically over the years, Google uses Latent Semantic Indexing (LSI) to understand if the content is related to a search query. Google is focusing on user intent for more accurate and personalized results. The contextual results are based on the user intent.   For instance, if you’re searching for “Batman” in October,…